Where Learning Design Meets Storytelling

Partnering with enterprise L&D and Knowledge Management leaders to audit high-stakes programs, realign knowledge systems, and coach internal teams in human-centered storytelling to ensure your training actually drives adoption.

Services

Strategic Program Audit
& Retrospective

Most L&D teams can build slides and store files, but few can craft narratives that drive real behavioral change. Using the Critical Narrator Framework, I provide targeted coaching for individuals or full L&D teams. Instructional designers learn to build story-driven, human-centered content, while directors and leads master executive communications, operational alignment, and change strategies.

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Narrative Coaching
& Team Enablement

Transform your training from an information dump into a strategic narrative. Stop guessing why a learning program isn't driving adoption. Through comprehensive retrospectives, material audits, and focus group analysis, I’ll evaluate the real-world impact of your existing training. You get an executive-ready assessment memo, gap analysis, and strategic roadmap to transform dry content into an engaging, human-centered narrative.

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Video Production
for Learning Design

Video is one of the most powerful tools for learning, especially when used strategically within an instructional framework. Some companies prefer streamlined video learning over fully interactive modules that require extensive reading or interactive games. Short-format video content is perfect for leadership messages, SME highlights, product launches, on-boarding & more.

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The Founders Story
& Blueprint

Your story is your strongest strategic asset. Let’s make sure you know how to tell it. Whether you're launching a new venture, repositioning an established business, or stepping into higher leadership, I’ll help you extract your core narrative and give you a blueprint to communicate with confidence.

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Effective training doesn’t just transfer knowledge.

It changes behavior through story, relevance, and design.

  • Kelly shows up as a dedicated partner in everything she does. I spent a few years working alongside her to build a library of stories – about our team, our processes, our achievements – and I watched as Kelly absorbed them like they were her own. She is great at pulling on the threads, identifying what is interesting to both the subject AND the audience. She understands that passion excites and resonates, and she chases it.

    Stephanie
    Communications, Manager

  • I’ve worked successfully with Kelly for many years on many different types of projects. She has the extremely rare combination of a huge heart, a big brain and a tireless work ethic. Team up with Kelly and you can’t go wrong.

    Brad
    Online Educator

  • Kelly is amazing at knowing the questions to ask that bring out the best in everyone – leading to the best stories, told in a compelling and relevant way. That’s skill is surpassed only by her organizational skills. I appreciate the way she thinks through all the elements of a project to make it all run smoothly and efficiently.

    Natalie
    VP, Communications

“Tell me and I forget, teach me and I may remember,
involve me and I learn.”
― Benjamin Franklin

My name is Kelly Halbrock, and I founded kBrock Media to help people & companies tell their stories and turn those stories into learning that lasts.

I’ve been working in the world of corporate storytelling for over 20 years. From producing video training series to hosting podcasts, capturing testimonials to developing company personas, from technical event directing to building employer brand campaigns - I sometimes feel like I’ve done it all. I’ve spent my life fascinated by people’s lived experiences and one thing that always draws me in is how storytelling changes the way people learn, remember, and grow.

With this background I bring a unique insight into instructional design. My goal is to help organizations create learning experiences that are as engaging as the stories they tell. Whether you need to evaluate a high-stakes learning program or help your L&D team tell better stories, kBrock Media is here to guide the way. Through strategic audits and hands-on team coaching, I’ll bring creative direction and narrative architecture to your department to ensure every experience feels authentic and gets results."

Woman sitting on the floor by stairs, working on a laptop, smiling, with books and a microphone nearby.

Find, align, and elevate your learning story.

Submit this form for more information, or to schedule a free 30-minute consultation.